Updating Your Site for Advent

November 12th, 2025

As the nights grow longer and the air gets cooler, the church enters one of the most beautiful and meaningful seasons of the year: Advent. It’s a time of waiting, preparation, and hope and that spirit should shine not only in your worship and community life but also on your church website.

Your website is often the first place people encounter your congregation. Updating it for the Advent season can help your members stay connected and invite newcomers to join you on the journey to Christmas. Here are a few simple but powerful ways to refresh your site this season.

Abstract design with four stylized candles in purple and pink, with flames. Text reads, "A light will enter the darkness."

Bring the Spirit of Advent to Your Homepage

Visuals tell a story before a single word is read. Update your homepage with seasonal images and colors that reflect the tone of Advent — deep blues or purples for waiting, warm candlelight for hope, and touches of gold for joy.

Consider:

Adding a banner image or slider featuring Advent candles, wreaths, or your sanctuary in soft light.
Including a short welcome message that speaks to the season: “Join us as we wait in hope and prepare our hearts for Christ’s coming.”
Featuring a countdown to Christmas Eve or a new image each week as you light the Advent candles.

These simple updates help your community feel the change of season and invite visitors into the story you’re living together.

Make Advent Worship and Events Easy to Find

This season is full of special services and gatherings — from children’s pageants to candlelight worship. Don’t make your visitors search for them!

Create a dedicated Advent & Christmas page that lists all your services, events, and outreach opportunities.
Highlight those links on your homepage and in your menu.
Include service times, livestream links, and any childcare info right up front.

If you send out email newsletters or post on social media, link back to this page so everything stays consistent and easy to access.

Share Devotional Resources and Reflections

Advent is a time of preparation — and people are hungry for ways to slow down and reflect. Use your website to offer spiritual nourishment during these weeks.

Try adding:

A short weekly reflection or devotional from your pastor or staff.
A link to your church’s Advent sermon series or livestream archive.
A downloadable Advent calendar or family resource.

Even small additions — like a “Thought for the Week” or prayer on your homepage — remind visitors that your church is walking through this season intentionally.

Highlight Ways to Give and Serve

Generosity grows in Advent. Make it simple for people to participate in your church’s ministries of compassion and outreach.

Add clear links or buttons for online giving, especially if you have a Christmas offering or seasonal outreach project.
Post information about volunteer opportunities and include easy sign-up forms.
Celebrate stories of giving and service — photos or short blurbs about how your church is making a difference.

This not only inspires generosity but also helps your congregation live out the spirit of Advent together.

Welcome Guests with Open Digital Doors

Your Advent site updates aren’t just for members — they’re also for those who may be visiting your church for the first time.

Take a few moments to review your site through a visitor’s eyes:

Are service times and directions easy to find?
Does your homepage clearly show how to join in person or online?
Is there a warm welcome that explains what to expect?

Consider adding a personal message or short video from your pastor or staff, inviting people to experience the hope of the season with you.

Keep It Fresh as You Journey Toward Christmas

Advent is a season of movement — from darkness to light, from waiting to celebration. Let your website reflect that journey.

Each week, update your imagery or text as the candles are lit — Hope, Peace, Joy, Love. Share moments from your worship or outreach along the way. These small updates show that your community is alive and active, both offline and online.

A Season of Hope, Online and Off

Your website is one of your most visible ministry tools — a digital front door into your church’s story. As Advent begins, take a little time to open that door wider, polish it with care, and let the light of Christ’s coming shine through every page.

Because the message of Advent, “The light shines in the darkness, and the darkness did not overcome it,” deserves to be seen, shared, and celebrated, everywhere your ministry reaches.